Amplify Social
Paid dark posts that drive brand awareness, engagements or video views via social networks. Available for campaigns running native, sponsored editorial or edit with integration.
Rich Media Capabilities
Swipeable Gallery, Polls, Multi-Retailer Cart Capability (MRCC)
Specifications
Brand Support
All People Quilt, Allrecipes, Better Homes & Gardens, Cooking Light, Daily Paws, Departures, Eating Well, Entertainment Weekly, Food & Wine, Health, Hello Giggles, InStyle, Martha Stewart, Midwest Living, MyRecipes, MyWedding, Parents, People, People en Espanol, Rachael Ray In Season, Real Simple, Ser Padres, Shape, Siempre Mujer, Southern Living, Successful Farming, Travel + Leisure, WOOD Magazine
Technical
Initial Load
Max. Number of Initial Load File Requests
Subload
User Initiated Download
Max. CPU Load
Layout
File Types Accepted
JPG or PNG
Dimensions
1080 x 1080 px (1:1)
Assets Due
2 days
Animation
Looping
Yes if video is under :30
Max Expanded Dimensions / Direction
Animation Guidelines
no more than 20% of the frame can contain text
Tracking
1x1 Pixel Impression Trackers Accepted
3rd Party js Trackers Accepted?
3rd Party Click Trackers Accepted?
3rd Party Creative Tags Accepted?
Audio & Video
Video Formats Accepted
.mp4
In-banner Video Requirements
Audio
stereo AAC audio compression at 128kbps+
Additional Notes
Brand Support
All People Quilt, Allrecipes, Better Homes & Gardens, Cooking Light, Daily Paws, Departures, Eating Well, Entertainment Weekly, Food & Wine, Health, Hello Giggles, InStyle, Martha Stewart, Midwest Living, MyRecipes, MyWedding, Parents, People, People en Espanol, Rachael Ray In Season, Real Simple, Ser Padres, Shape, Siempre Mujer, Southern Living, Successful Farming, Travel + Leisure, WOOD Magazine
Technical
Initial Load
Max. Number of Initial Load File Requests
Subload
User Initiated Download
Max. CPU Load
Layout
File Types Accepted
JPG or PNG
Dimensions
1080x1080 px (1:1)
Assets Due
2 days
Animation
Looping
Yes if video is under :30
Max Expanded Dimensions / Direction
Animation Guidelines
Tracking
1x1 Pixel Impression Trackers Accepted
3rd Party js Trackers Accepted?
3rd Party Click Trackers Accepted?
3rd Party Creative Tags Accepted?
Audio & Video
Video Formats Accepted
.mp4
In-banner Video Requirements
Audio
stereo AAC audio compression at 128kbps+
Additional Notes
Brand Support
All People Quilt, Allrecipes, Better Homes & Gardens, Cooking Light, Daily Paws, Departures, Eating Well, Entertainment Weekly, Food & Wine, Health, Hello Giggles, InStyle, Martha Stewart, Midwest Living, MyRecipes, MyWedding, Parents, People, People en Espanol, Rachael Ray In Season, Real Simple, Ser Padres, Shape, Siempre Mujer, Southern Living, Successful Farming, Travel + Leisure, WOOD Magazine
Technical
Initial Load
Max. Number of Initial Load File Requests
Subload
User Initiated Download
Max. CPU Load
Layout
File Types Accepted
JPG or PNG
Dimensions
1080x1080 px (1:1)
Assets Due
2 days
Animation
Looping
No if over 6.5 seconds
Max Expanded Dimensions / Direction
Animation Guidelines
Tracking
1x1 Pixel Impression Trackers Accepted
3rd Party js Trackers Accepted?
3rd Party Click Trackers Accepted?
3rd Party Creative Tags Accepted?
Audio & Video
Video Formats Accepted
/builds/frontend-eng/max/content/products/.mp4, .mov
In-banner Video Requirements
Audio
AAC LC (Low Complexity), stereo
Additional Notes
Brand Support
All People Quilt, Allrecipes, Better Homes & Gardens, Cooking Light, Daily Paws, Departures, Eating Well, Entertainment Weekly, Food & Wine, Health, Hello Giggles, InStyle, Martha Stewart, Midwest Living, MyRecipes, MyWedding, Parents, People, People en Espanol, Rachael Ray In Season, Real Simple, Ser Padres, Shape, Siempre Mujer, Southern Living, Successful Farming, Travel + Leisure, WOOD Magazine
Technical
Initial Load
Max. Number of Initial Load File Requests
Subload
User Initiated Download
Max. CPU Load
Layout
File Types Accepted
JPG or PNG
Dimensions
1000 x 1500 (2:3)
Assets Due
2 days
Animation
Looping
Max Expanded Dimensions / Direction
Animation Guidelines
Images and videos should be vertical - at least 2:3 aspect ratio
Tracking
1x1 Pixel Impression Trackers Accepted
N/A
3rd Party js Trackers Accepted?
N/A
3rd Party Click Trackers Accepted?
N/A
3rd Party Creative Tags Accepted?
N/A
Audio & Video
Video Formats Accepted
.mp4