Native ad mapped to specific ingredients in recipes; geo-targeted and associated with grocery retailers near the consumer.
Allrecipes, Eating Well, Martha Stewart
Max. Number of Initial Load File Requests
User Initiated Download
Max. CPU Load
File Types Accepted
Product Image - jpg or png
(200x200 product image)
APP imagery needs to be updated to reflect accurate character count
5 business days after receiving approved creatives AND tags
Max Expanded Dimensions / Direction
1x1 Pixel Impression Trackers Accepted
3rd Party js Trackers Accepted?
3rd Party Click Trackers Accepted?
3rd Party Creative Tags Accepted?
Audio & Video
Video Formats Accepted
In-banner Video Requirements
Product Image (200x200 jpg)
Title Text: 45 chars (incl spaces)
Description Text: 45 chars (incl spaces)
Call To Action Text: 15 chars limit (incl spaces)
Click Target (URL)
Shopper Team typically suggests placeholders for all of the above as part of campaign kick-off; so, CSM does not have to collect assets at the outset; only has to guide agency through revision/approval of placeholders
Not served via DFP