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Cozi App Takeover - Goldimage

Cozi App Takeover - Gold

sponsorship

Available Devices

Summary

This one-day sponsorship gives the brand exclusive ownership of all ad placements within the app.

Specifications

Brand Support

  • Cozi

Technical

Initial Load
  • 50K (image) 40KB (MRAID)
  • Homepage Unit: 200K (image) 160KB (MRAID)
Max. Number of Initial Load File Requests

10

Subload

100K

User Initiated Download

Unlimited

Max. CPU Load

30%

Layout

File Types Accepted
Dimensions

Banners: 728x90, 300x250, 320x50, 320x20 sponsor bar


135x280 wallpaper with a clickable hot spot at the bottom


Introductory Message copy


Color Palette: The client’s color scheme is used to rebrand the Cozi app. The client preferred color scheme must be approved by the Cozi team before build and launch.


Homepage Unit: Image (1080x360) Logo 40x40 (optional) Advertiser URL (visible URL seen in the unit, 25 characters or less) 1x1 tags (impression & click trackers optional)

Assets Due

2 Weeks in advance

Animation

Looping
Max Expanded Dimensions / Direction

320x50, 729x90: Adhesion unit, click to expand to full screen. 300x250 square unit, click to expand to full screen.

Animation Guidelines
  • Animation is recommended to be part of subload.
  • JavaScript used for animation must be executed as asynchronous load and CSS used must be inline.
  • User action is not required to play an animation.
  • Animation is recommended to start when the ad is within view.
  • Flashing, high contrast, fast-moving, and bright color animation are not allowed.

Tracking

1x1 Pixel Impression Trackers Accepted

However, wallpaper and introductory messages do not allow tracking.

Homepage Unit can accept the 1x1 Pixel Impression Tracker.

3rd Party JS Trackers Accepted?

However, wallpaper and introductory messages do not allow tracking.

Homepage Unit cannot accept.

3rd Party Click Trackers Accepted?

However, wallpaper and introductory messages do not allow tracking.

Homepage Unit cannot accept.

3rd Party Creative Tags Accepted?

Homepage Unit cannot accept.

Audio & Video

Video Formats Accepted

MRAID

In-banner Video Requirements

Audio must be user-initiated

Max 30 seconds

Video must be built into MRAID tag ("in-banner")

Audio

User-Initiated on click

Additional Notes

Viewability - is not allowed. It physically does not work or track correctly on mobile, but the ads exclusively show on the screen.


All tags must be secure (HTTPS)

Any rich media must be MRAID compliant

Wallpapers/pop up intro (served via toolbox) do not allow client tracking
Cozi team will test the campaign and produce screenshots for client approval

Cozi team handles the following via toolbox:

Custom Wallpaper/Skin

Takeover Intro Message

Sponsor bar (to see this the takeover just has to be activated in the toolbox)

Standard Banners (728x90/300x250/320x50)

  • 1x1 trackers (imp & click) optional for all banner placements

135x280 wallpaper with a clickable hot spot at the bottom:

  • REQUIRES a landing page URL
  • CANNOT accept a 1x1 impression tracker

Introductory Message copy

  • Note, cannot accept 1x1 tracking

Wallpaper, Intro Message, and Color Palette do not support tracking

Homepage Unit:

  • Click URL or 1x1 tracking accepted


Color Palette:

The client’s color scheme is used to rebrand the Cozi app. The client preferred color scheme must be approved by the Cozi team before build and launch.