Mid-Roll OTT
Run advertiser or custom content video within a mid-roll slot in across Meredith’s OTT channels.
Specifications
Brand Support
People
Technical
Initial Load
Max. Number of Initial Load File Requests
Subload
User Initiated Download
Max. CPU Load
Layout
File Types Accepted
Dimensions
1920x1080 (preferred) and / or 1280x720
Assets Due
To ensure video files are properly transcoded and tested for SSAI, Meredith requires ads to be delivered at least one week prior to the start of an ad campaign.
Animation
Looping
Max Expanded Dimensions / Direction
Animation Guidelines
Tracking
1x1 Pixel Impression Trackers Accepted
3rd Party js Trackers Accepted?
3rd Party Click Trackers Accepted?
3rd Party Creative Tags Accepted?
Audio & Video
Video Formats Accepted
NO VPAID tags for OTT; please request VAST
In-banner Video Requirements
Audio
Audio Sample Rate: 44.1 kHz or 48 kHz as per source material Audio Codec: AAC Audio Bitrate:128
Additional Notes
* Duration: 30 secs max * Bitrate: 8mbps for 1080, 5mbps for 720p * Cannot site-serve on OTT (no site-served videos) * OTT Platforms (Roku, Apple TV, Pluto, etc) * PEN uses SSAI (Server Side Ad Insertion) to stitch ads seamlessly into content for a TV-quality viewing experience. * Up to 5 video progression tracking URLs can be provided. * 3rd party tracking URLs can be provided to the start, 25%, 50%, 75% and end points of a video. Only secure pixels accepted * Targeting capabilities for launch: -Franchise (frnch= key/value) -content source (iu=/3865/pen/enw_video_bc, iu=3865/pen/peo_video_bc) -device (device= key/value) -day/time -frequency capping -geotargeting -competitive separation -ad podding -NO viewability tracking -NO Audience targeting